If you work in PR or comms, you can probably relate to that feeling when a campaign you thought was going to be an easy sell just isn’t gaining traction. The client is waiting to see results, the pressure is on and you need to get things moving! 

While radio is sometimes an overlooked strategy in a PR plan, there's over 750 radio stations in the Australian broadcast landscape and commercial radio continues to have the highest share of Audio across all demographics. Despite challenges during Covid, commercial radio remains consistent and steady with over 74% of all listening 10+. 

Our Radio Day services, designed to deliver big results - fast - are the secret weapon in every PRs back pocket. When your back is against the wall, our Radio Days are a quick solution to getting runs on the board – in a matter of days, we can get an Audio News Release produced, edited and pitched into media alongside securing talkback interviews for your client or spokespeople. 

When print, digital or TV are taking a little longer to line up – radio is the perfect way to get your spokespeople on air quickly and keep your client excited and engaged.

We can adapt your story to make it perfect for radio audiences, approach our pitch in a way that delivers immediate cut-through and connect with journos at stations across the country. 

Sometimes creating a little buzz on the airwaves might be just want you need to build momentum across other platforms. 

If you want to know more about our Radio Day services, feel free to reach out via contact@mediacast.com.au or give us a buzz on 07 3160 3370!